5 fundraising tips for event day

Setting yourself a target for the day is a great way to engage with your supporters. You might already have a fundraising goal, so it could be about getting that to 100%, or it could just be an amount you'd like to raise that day. Share updates when you get to certain milestones, and ask people if they can help you get to the next one... "Thanks Sophie for getting me to 50%! Who is going to take me to 60%?".

There are lots of reasons why people might not donate on the day of your event. Maybe they're holding out until pay day, they didn't see your event day updates, or they were distracted by something else. Don't be afraid to follow-up in the days and weeks after the event. Tell them how you're recovering while reminding them how their support will help people living with cancer.

How did it feel when someone supported you? Pretty great, right!? It means a lot, so tell people how much you appreciate it. A personal message to your biggest donors, an email to your colleagues, a social media update to say a general thank you. You can thank people for the support so far, and then gently remind others that there is still time to donate.