Our partnership with No7

We're working with No7 to raise £1 million and help people manage the visible side effects of cancer. Together, we will help you be you.

A photograph of a Boots Macmillan Beauty Advisor in a Boots store.

Support for people living with cancer

As part of our partnership with Boots, we're working with No7 to deliver bespoke training to No7 Beauty Advisors. We now have around 900 No7 Boots Macmillan Beauty Advisors (BMBAs), in selected Boots UK stores and virtually, to help people manage the visible side effects of cancer.

Whether it’s defining sparse brows and lashes or adapting skincare routines, No7 BMBAs can provide face-to-face or virtual beauty and skincare advice and emotional support to help people to look and feel more like themselves again.

Our No7 BMBAs work closely with our Boots Macmillan Information Pharmacists (BMIPs) who are specially trained to understand cancer diagnosis and treatment. Our BMPIs can also help to answer any questions about medication or guide people to further sources of information and support. You can find a BMIP near you on Boots’ store locator or book a virtual appointment here.

No7 Boots Macmillan Beauty Advisors are back in store to provide advice and support safely and in a way that is compliant with the latest Covid-19 guidance. Please check Boots’ store locator to find a BMBA near you. Virtual telephone and video appointments with BMBAs are also still available - you can book a virtual consultation here.


A photograph of smeared make up. The text reads 'Together we will raise £1 million'.

Raising £1 million for Macmillan

Together with No7, we aim to raise £1 million for people living with cancer throughout 2020 and 2021. We plan to do this through a range of activities and promotions, such as:

  • Text to Donate – You can show your support and donate to Macmillan today by grabbing your phone and texting MAKEUP £2 to 70550 to give £2 or text MAKEUP £5 to 70550 to give £5.
  • Promotional products – We have launched an exclusive No7 Macmillan cosmetics bag, currently for sale in store and online, with all profits going to Macmillan.
  • In-store events – We've paused in-store fundraising events right now, but plan to host events at No7 counters in Boots stores from early next year.

Texts cost standard network rate plus the donation amount. Please get the bill payer’s permission. Age 18+. For queries and full T&Cs call 0300 1000 200.


A photograph of a woman. She is wearing a black top and has blonde hair.

Our Together campaign

This year more than ever, we are ensuring people living with cancer are at the heart of our partnership, by including real women living with cancer in our 'Together' campaign.

We know the value No7 Boots Macmillan Beauty Advisors can bring to people living with cancer, by boosting their self-confidence when they are feeling low and not themselves. That's why we're delighted to showcase our support by giving four women, who have used our service, the chance to share their experiences and the impact it has on their lives.

As part of the campaign, these women feature in No7's 'how-to' videos, which explain how to achieve the perfect face look and eye look. The videos are tailored for people living with cancer and provide answers to the most common makeup and skincare questions.

You can find out more about our partnership with No7 on the Boots website.