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The Macmillan Annual Ball

A night of mysterious enchantment at our flagship event The Macmillan Annual Ball.

Sponsorship opportunities

For over 25 years the Macmillan Annual Ball has provided a platform for companies to broaden their exposure, profile and competitive edge among an audience of high net worth individuals and corporate peers.

Brand Differentiation

Align your company with a popular and recognisable brand: Macmillan Cancer Support is a ground breaking charity and was ranked Number One in the Third Sector Charity Brand Index for 2013 and Best Charity Brand by YouGov for 2013. The Not Alone Campaign, launched in February 2013, enabled Macmillan to reach over 6 million people in the UK.

Marketing and PR

Our dedicated PR team focus on a targeted approach to all relevant publications to ensure the maximum awareness of the event in the media. Previous magazine publications include Hello, OK, Quintessentially, and The Evening Standard.

Event Experience

The Special Events Team, together with a dedicated Committee of senior figures with amazing contacts, ensures that all guests have a wonderful, high profile events experience.

Sponsorship from £15,000 – £50,000

We work with you to build a bespoke package that specifically meets the objectives and culture of your organisation. The details below outline a selection of features that could complete your package:

  • •  Table packages to reflect the level of sponsorship
  • •  Logo placement throughout the event and on printed materials 
  • •  Brand messaging at the event 
  • •  Opportunity for product sampling at the event 
  • •  Advertising within the event programme 
  • •  Logo placement and links on the Macmillan website 
  • •  PR opportunities and support 
  • •  Social media activity

Please get in touch if you are interested in sponsoring this event or would like to find out more – 020 7840 4800 or email annualball@macmillan.org.uk