26 August 2014
Leading pub retailer and brewer Greene King has exceeded its £1million target and raised £1.2million for charity partner Macmillan Cancer Support, eight months ahead of schedule. Employees across the whole company have been busy fundraising through bespoke campaigns, including ‘Macmillan May’ and ‘Tour de Horse’*, through participation in Macmillan’s flagship fundraiser the World’s Biggest Coffee Morning, as well as through individual fundraising events.
This year, Greene King also completed its first ever cross-business challenge. One hundred and sixty two employees from across all areas of the Greene King business – from managers and employees in pubs, to chefs at Loch Fyne Seafood & Grill restaurants, to head office employees and those working in breweries – took on the Yorkshire Three Peaks in May.
Rooney Anand, chief executive officer at Greene King says: “Our employees and customers have worked tirelessly with real passion and enthusiasm to raise much needed funds for Macmillan. I think it is truly inspirational that they have managed to smash our target and raise £1.2million with eight months of our partnership still to go!”
Macmillan is Greene King’s first national charity partner and the company was recognised earlier this year by being shortlisted in the Best Employee Engagement category at the Third Sector Business Charity Awards for its incredible success in inspiring employees to get behind the charity partnership.
Rooney Anand continued: “We are all proud of how we have pulled together as a business to raise this exceptional amount for Macmillan to help those affected by cancer. I would like to congratulate everyone who has been involved in making our first ever national charity partnership such a resounding success.”
Lynda Thomas, director of fundraising at Macmillan Cancer Support says: “To have reached and exceeded a fundraising target of £1million is an incredible achievement, congratulations to all the employees and customers of Greene King. The money raised will help fund Macmillan’s practical, emotional, financial and medical support services, all of which are vital as we aim to ensure that no one faces cancer alone. I can’t wait to see the fundraising heights our partnership could reach in the upcoming months, and on behalf of all of us at Macmillan, thank you.”
Pauline Lingard, manager of Greene King’s Horsforth pub in Leeds, has fundraised for Macmillan during the last two years, and said: “Supporting Macmillan has been really important to the team. Many of our local customers say that they have been helped by the charity, so we are really proud that our fundraising will have made a difference to their situation.”
Greene King employees and customers will support Macmillan’s flagship fundraiser the World’s Biggest Coffee Morning for the third year running this coming September, aiming to build on the £218,000 they have raised during this event over the last two years.
Notes to editor
*Macmillan May was a fundraising campaign lead by the Locals division, that encouraged fundraising for Macmillan throughout May 2014. The Tour de Horse was a Hungry Horse bespoke cycle challenge that followed the route of the Tour de France in the UK, in July 2014.
For more information or imagery, please contact:
Jo Kreckler, Corporate Communications Manager, Greene King
01284 714123 /
Melissa Shelley, PR & Communications Officer, Macmillan Cancer Support
0207 091 2319 /
About Greene King
• Greene King, the pub retailer and brewer, was founded in 1799 and is headquartered in Bury St. Edmunds, Suffolk. It currently employs 23,000 people across its main trading divisions: Retail, Pub Partners and Brewing & Brands.
• It operates 1,914 pubs, restaurants and hotels across England, Wales and Scotland, of which 1,032 are retail pubs, restaurants and hotels, and 882 are tenanted, leased and franchised pubs. Its leading retail brands are Hungry Horse, Old English Inns, Eating Inn and Loch Fyne Seafood and Grill.
• Greene King also brews quality ale brands from its Bury St. Edmunds and Dunbar breweries, and is the UK’s leading cask ale brewer and premium ale brewer with brands such as Greene King IPA, Old Speckled Hen, Abbot Ale and Belhaven Best.
About Macmillan Cancer Support
When you have cancer, you don’t just worry about what will happen to your body, you worry about what will happen to your life. Whether it’s concerns about who you can talk to, planning for the extra costs or what to do about work, at Macmillan we understand how a cancer diagnosis can take over everything.
That’s why we’re here. We provide support that helps people take back control of their lives. But right now, we can’t reach everyone who needs us. We need your help to make sure that people affected by cancer get the support they need to face the toughest fight of their life. No one should face cancer alone, and with your support no one will.
To get involved, call 0300 1000 200 today. And please remember, we’re here for you too. If you’d like support, information or just to chat, call us free on 0808 808 00 00 (Monday to Friday, 9am–8pm) or visit macmillan.org.uk