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Launch of new Not Alone advertising
This month we’ve launched our new Not Alone advertising which highlights the positive impact of our support. The campaign reinforces a sense of togetherness by showing the many people involved in supporting someone through their cancer experience. The outdoor poster adverts feature Macmillan health and social care professionals, family, friends, colleagues, carers and of course Macmillan’s range of services such as the Macmillan Support Line, information and support centres, financial support and the online community.
As well as showing all the ways Macmillan can help people affected by cancer, the adverts ask people who would like support to phone Macmillan Support Line or go online, where they can find out about their nearest information and support service and the online community. There is also a TV ad which will ask people to make a donation.
You can see the range of billboard posters on be.Macmillan and watch the TV advert on YouTube. Or view the shorter TV advert without the request for donations.
The advertising has tested positively with Macmillan professionals and people with and affected by cancer.
If you’d like to get involved in feeding into our ongoing advertising activity, you can join the Macmillan professionals review panel. Please email Denise to express your interest.
Reminder: Macmillan Professionals Conference
There are just a few places left at this year’s Macmillan Professionals Conference so if you’re interested in attending make sure you sign up as soon as possible. If you miss out on these final remaining places, add your name to the waiting list as there are always cancellations. To find out more about the conference and sign up, or to view the latest list of exhibitors, visit the conference website.
Making money one less worry - August activity
By now you may have seen or heard our advertising about the financial impact of cancer and what Macmillan can do to help. The second phase of activity aimed at raising public awareness launched on 1 August, including radio and online advertising.
The adverts ask people affected by cancer to phone the Macmillan Support Line or visit the website to browse money-related information booklets, the online budget planner and benefits assessment checker. If you’re asked about financial support, please tell people about the financial services team available on the Macmillan Support Line or direct them to macmillan.org.uk/moneyworries
And if you’re interested in getting involved in shaping our work on this topic, please email Denise to join the Macmillan professionals review panel.
Cancer: Then and now
You may have seen the news coverage last week about the Cancer: Then and Now report, published by Macmillan and Public Health England’s National Cancer Registration and Analysis Service (NCRAS) on 1 August.
The report celebrates advances in cancer treatment and care but warns more needs to be done to cope with increasing demand. It reveals for the first time that across the UK, more than 170,000 people that were diagnosed in the 1970s and 1980s are now living with cancer. And as you’ll know, they often need continued support to deal with problems linked to their cancer, such as long-term side effects.
You can read the full report and share it with colleagues online. The following links provide more information about the Recovery Package and resources to help people living with the consequences of cancer and its treatment.
Glasgow Services team wins prestigious award
Glasgow-based Macmillan Partnership Services were awarded the coveted Scottish Charity 2016 Award for Perfect Partnership back in June.
The award recognises the passionate and effective cooperation between Glasgow Life, Glasgow City Council and Macmillan. Together, the organisations have been working extremely hard to make sure no one in Glasgow faces cancer alone – providing, among other things, drop-in support services, physical activity sessions and holistic needs assessments.
Craig Menzies, Macmillan @ Glasgow Libraries Programme Manager, commented, ‘Huge congratulations, thanks and recognition goes out to each and every volunteer and member of staff who have contributed to date.’
Patient Safety Award winners
Macmillan was proud to sponsor the Cancer Care Award category at the 2016 Patient Safety Awards, which took place in July.
The winners were East Lancashire Clinical Commissioning Group and Blackburn with Darwen Clinical Commissioning Group, recognised for improving services, treatment and care at all stages of the cancer journey.
Last year the same team won a Macmillan Professionals Innovation Excellence Award. You can find out more about their impressive achievements on the HSJ website.
Annual report highlights
Last year marked 40 years of Macmillan professionals. There are now almost 6,300 Macmillan healthcare professionals in post and, thanks to your hard work and dedication, Macmillan reached more than 5.8 million people in 2015.
We spent a total of £165.5 million on helping people affected by cancer last year, with £56 million going towards healthcare and funding a range of health and social care professional roles. We also provided grants to over 900 Macmillan professionals and teams, to support them in their continuing development.
These are just a few highlights from the 2015 annual report and accounts. To read more, including personal stories from some of the people Macmillan supported, download the full report.
Mac Voice summer 2016 edition out now
Hopefully you’ve already received your summer edition of Mac Voice, where you can read about Carol Davies’ role as a Macmillan Lung Cancer Clinical Nurse Specialist. You can also access the summer edition and back copies online.
If you or your colleagues would like to receive an email alert when the online edition is live, please email the Mac Voice team.
And if there is a change in your contact details, please let us know.
New report: motivating people with cancer to get active
Being physically active both during and after cancer is known to improve many of the adverse effects of cancer and its treatment. In some cases, physical activity has even been shown to slow disease progression.
To help people affected by cancer enjoy the benefits of physical activity, it is important to fully understand the barriers they face and what could motivate them to become more active. Macmillan’s report What motivates people with cancer to get active uses qualitative and quantitative research to explore the drivers and barriers to participation in physical activity. Among other things, it found that healthcare professionals have a strong influence in bringing about a change in physical activity behaviours in people living with cancer.
Download the full report. To learn more, email the Physical Activity team and request to join a free online seminar.
Successful survivorship event held in Belfast
A learn and share event focusing on survivorship has helped to forge new links between teams from Northern Ireland and the West Midlands. The event aimed to take learnings from work already being carried out around the Recovery Package, and generate new ideas and impetus. Initiatives such as the Glasgow-based Improving the Cancer Journey project, Gloucestershire’s Next Steps and Nottinghamshire’s Cancer Pathways Redesign programme shared their learning and experiences of implementing it.
The next step is to share key tools from the projects and look at how to make information available on all Recovery Package-related activities across the UK. A return visit to England is planned for spring 2017.
Top accolade for Macmillan Quality Environment Mark
The Care Quality Commission (CQC) recently accredited the Macmillan Quality Environment Mark (MQEM) as an official information source for its inspections in health. The MQEM is a detailed framework for assessing whether cancer care environments meet the standards required by people living with cancer. It was developed by Macmillan’s Cancer Environments team in collaboration with people living with cancer and other stakeholders, including the Department of Health and academic institutions.
The new accreditation provides Macmillan with further evidence of its credibility in improving the lives of people affected by cancer. The CQC emphasised that a key reason for accepting MQEM was that it is an accredited scheme, is independently evaluated and is quoted in Department of Health buildings design guidance.
Find out more about the MQEM on the Macmillan website or by emailing Jill Weeden.
We were saddened to hear of the death of Dr Kate Granger last month. #HelloMyNameIs is such an inspiring legacy and one that we know Macmillan professionals place at the centre of care every day. Our thoughts are with her family.
Learning and developmentBack to top
There are plenty of courses to choose from during the rest of the year. Here are a few that may be of interest:
14 September - Aylesbury
29 September - Aylesbury
30 November - Dundee
28 September - Copthorne
6 October - Aylesbury
6 October - Llandrindod Wells
Visit learnzone.org.uk/macprofs for the full course listing and to book your place.
Volunteer Awards – who will you nominate?
Nominations for the 2017 Macmillan Volunteer Awards will be open from 1–31 October 2016.
- Long Service Awards – celebrating 5, 10, 15, 20, 25, 30, 40, 50 and 60 years of voluntary service.
- Special Recognition Awards – honouring outstanding achievements in eight award categories, with regional and UK winners.
It’s never too soon to start thinking about who you’ll nominate, and to begin gathering supporting evidence for your nomination. To find out more, please contact the Awards team.
Do you know about Cavell Nurses’ Trust?
Cavell Nurses’ Trust offers nurses, midwives and healthcare assistants across the UK support and financial help during times of hardship – whether due to illness, domestic abuse, disability, working poverty or older age. This includes helping Macmillan nurses, working or retired, who are struggling financially.
If you or a colleague is experiencing hardship, Cavell Nurses’ Trust is there for you. It can provide that crucial bit of help, just at the right time, as well as a friendly ear and practical support. Learn more.
Macmillan Policy Update – keeping you informed of our policy work
Download your copy of the latest Policy Update.
Macmillan in the news
Visit our media centre to see recent press releases.
Job opportunities at Macmillan
Do you feel like it’s time for a new challenge, or just a change? One of these openings at Macmillan’s offices around the country might appeal to you.
Cancer Nursing Partnership bulletin
Macmillan is an active member of the Cancer Nursing Partnership (CNP), a group of 11 key nursing organisations and communities of practice who work collaboratively to implement improvements in cancer care. A monthly bulletin from CNP, providing information, advice and support to nurses is available online.
- Breast cancer Awareness Month
From booklets to posters, you can find information and resources for all cancer awareness months at be.Macmillan. Please remember to log in to access the entire portfolio of professional materials.
Please share this page with your Macmillan and non-Macmillan colleagues to help us ensure as many professionals as possible are kept up to date about Macmillan’s work and helpful tools to help them in their work with people affected by cancer.