22 August 2013
Hilary Cross, Director of External Affairs at Macmillan Cancer Support, says:
'We are immensely proud that Macmillan has topped this year’s PR Week and Third Sector Charity Brand Index because this encompasses everything we do; our services, communications, campaigns and fundraising. We would like to thank the public for voting for us and for their continued support.
'As the number of people living with cancer is set to double from two to four million by 2030, our vital work is needed more than ever. The Macmillan brand is a driving force in making this a reality.
'We believe no one should face cancer alone and this year we successfully launched our new, three-year campaign ‘Not Alone’ which is fully integrated behind this idea. The campaign has included nationwide media stories, emotive advertising on TV and outdoors, and has been integrated across much of our fundraising and digital activity. The whole organisation has really come together to highlight how important it is that we inspire millions of people to support us, and to come to us for support.'
For further information, please contact:
Claire Keuls, Senior Media & PR Officer, Macmillan Cancer Support
020 7840 4872 (out of hours 07801 307068)
Notes to Editors:
About Macmillan Cancer Support
More than one in three of us will get cancer. For most of us it will be the toughest fight we ever face. And the feelings of isolation and loneliness that so many people experience make it even harder.
But you don’t have to go through it alone. The Macmillan team is with you every step of the way.
We are the nurses and therapists helping you through treatment. The experts on the end of the phone. The advisers telling you which benefits you’re entitled to. The volunteers giving you a hand with the everyday things. The campaigners improving cancer care. The community there for you online, any time. The supporters who make it all possible.
Together, we are all Macmillan Cancer Support.
Watch and read stories of people from our Not Alone campaign
Read about what we achieved last year in Macmillan’s annual report
Find out the ways in which people can get involved with us